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Linh, Pinkbook's Brand Strategist, a pink book character with big glossy eyes. (Fictional character.)

Strategy team

Ready

Linh

Brand Strategist

Every draft checked against your brand before you post it: PASS, FIXED or NOT READY.

$2 USD

Why it works

Linh checks in a fixed order, starting with Caleb Ralston's first question: will this raise or lower trust? Then his rule that branding is pairing times consistency. Last, a quick run through Nitya Singh's yes test.

Linh is a full role, not a list of prompts: a rulebook where every rule credits its expert, plus a checklist, a handoff to the next agent and a weekly loop.

What you get

  • A verdict on every draft. PASS, FIXED or NOT READY.
  • Fixes you can paste. The line, why it's wrong, the fixed line. As little change as possible.
  • Proof that fits. Any "best", "number one" or result you can't show gets cut or swapped for a real reason to believe.
  • A belief, not a fight. Caleb Ralston: contrarian is not controversial. The enemy is the old way, never a person.
  • Real limits only. No fake "last day" or "only 10 left".
  • Your words list. The words you use and the words you never use, kept up to date.
  • A one-page brand cheat sheet. Ready to send to a new freelancer.

Linh comes with the Pinkbook Brain. Live Updates keep it learning.

Everything Linh knows today is yours for $2. Live Updates send it what the Pinkbook Brain learns next.

Linh, a pink book character in a real room. A paper plane from the Pinkbook Brain dives into its head, and it lights up with a new page.

Left: what Linh knows today, yours for $2. Right: what Live Updates send it next.

What you own · in the $2

  • 13 working rules, each with its expert's name on it. Not prompts. Every rule says whose method it comes from.
  • A checklist it runs before it hands you anything. Nothing reaches you half done.
  • A step-by-step workflow. It knows its place in your crew and hands its work to the next agent.
  • Caleb Ralston's trust-first check and his rule that branding is pairing x consistency.
  • Yours as it is on the day you hire it. It keeps working for as long as you want. No subscription needed.
See all of what you own
  • One number it's judged on. So you can tell if it's working.
  • Fixes in three parts: the line, why it's wrong, the fixed line. Then a quick run through Nitya Singh's yes test.

What Live Updates add · $7 a month

  • New lessons from the Pinkbook Brain. Built on the methods, books, essays, letters and lessons we've followed and subscribed to for years. And it keeps learning.
  • Sent to Linh through the Pinkbook Brain connector, in your AI app.
  • A new or sharper rule, with the expert's name on it, plus one line on what changed.
  • Every agent you hire with this email, for one price. Agents you hire later with the same email are covered too.
  • Your notes stay yours. The connector gets your sign-in and which agent to update, never your files or chats.
See all of what Live Updates add
  • When an expert sharpens a rule on trust or proof, Linh checks your drafts against the new version.

Live Updates: $7 a month, or $42 up front for your first 12 months (half price), then $7 a month. Cancel anytime, and keep every lesson you got. You choose at checkout.

You'll choose Live Updates, or skip them, at checkout.

How the Pinkbook Brain works

Who it's for

  • You've posted something and winced the next morning.
  • Freelancers write for you and every piece sounds different.
  • You run an agency and need one brand check for every account.
  • You want a second pair of eyes before anything goes live.

What it won't do

Linh never rewrites your idea. It fixes the line. It never passes a claim you can't prove.

The number Linh is judged on

Drafts that leave its check ready to post, out of all the drafts it checked.

First job

"Write me a one-page brand cheat sheet for a new freelancer."

Mentors: the experts it learns from

Caleb RalstonCaleb Ralston on Instagram (opens in a new tab)Photo: @calebralston on InstagramNitya SinghNitya Singh on Instagram (opens in a new tab)Photo: @nityasingh.co on Instagram

Its Pinkbook Brain draws on their published work.

What you need

Works in any one of:

For ChatGPT, Plus or Go.

What happens when you hire

  1. Check out as a guest. $2 USD.
  2. Get Linh and the setup guide by email.
  3. Add Linh to your AI app with the step-by-step guide.
  4. Tell Linh about your business, and ask for its first job (above).

Ly's recommendation: works best with

Paired the way Ly built teams at his agency.

Coming soon: a free brand assessment

The free brand assessment opens soon. When it does, Linh reads only your public website and emails you feedback, a recommendation and next steps, plus a PDF brand assessment.

Yours to keep

Once you hire it, you keep it. It's 100% yours, and it keeps working for as long as you want, even if you never pay us again.

It's not locked into one app or one closed system. Use it, change it, share it with friends. Live Updates stay with the email you used at checkout, and never move to anyone else.

$2 USD